All Blog Posts
Should You Have One Signature Offer or a Full Suite? How to Decide Based on Your Stage and Energy Strategy
Deciding between one signature offer and a full suite of offerings is one of the most common - and most misunderstood - decisions coaches and experts face. Research shows that service-based solopreneurs who try to launch multiple offers simultaneously are significantly more likely to experience burnout and revenue inconsistency than those who start focused. The right answer depends on your business stage, your energy capacity, and the clarity of your positioning - not what everyone else seems to be doing.
Your Coaching Offer Isn't Selling. Here Are the 5 Most Likely Reasons (and What to Do About Each One)
The coaching industry hit approximately $6.25 billion in 2024 and is projected to reach $7.31 billion in 2025 — yet thousands of talented coaches are watching their offers sit unsold. The problem almost never comes down to skill. It comes down to systemic misalignment in positioning, messaging, structure, and the client journey. This guide breaks down the five most likely reasons a coaching offer isn't selling and gives specific, actionable steps to fix each one.
5 Things to Stop Doing on Social Media in 2026 (So Your Marketing Actually Works)
Social media is shifting fast in 2026, and “posting more” is no longer the strategy. In this guest episode, Lori Young sits down with social media manager and Showit designer Madelyn Furlong to unpack five things to stop doing on social media right now, from copy-pasting AI captions to chasing the algorithm. You’ll walk away with practical, human-first adjustments that build trust, save energy, and support real growth.
How to Share Client Results without Feeling Sleazy (Building Trust in the Age of AI)
In this episode of The OfferMojo Show, Lori Young unpacks how to share client results in a way that feels deeply ethical and still builds trust. You will learn why vague testimonials and income screenshots are no longer landing, a three-question framework that pulls out grounded client stories, and simple ways to turn those stories into case studies, posts, and assets that support your aligned offers.
Offer Strategy: 7 Tactics for Coaches and Service‑Based Experts
If you are planning new offers in 2026, a clear offer strategy is no longer optional. It is the difference between a scattered mix of programs and a simple ecosystem that consistently brings in right‑fit clients. A strong offer strategy helps you package your expertise, claim your authority, and design a business model your nervous system can actually sustain. In this guide, you will learn seven practical offer strategy tactics that help you design your offer ecosystem, price based on transformation, integrate AI in a human‑first way, and create clear client pathways that make it easy to say yes.
Unconditional Self-Love in Business: How Loving Yourself Transforms Your Offers, Clients, and Confidence (with Lisa Andria)
When a summit interview feels flat or a dream client ghosts you, it is easy to make it all mean something is wrong with you. In this episode recap, Lori Young and emotional transformation coach Lisa Andria explore self love in business, why so many spirals trace back to “I am not enough,” and how to plug the hose on negative self talk so you can stand behind your offers with more trust.
How Many Offers Do I Need? A Real Look at Your Offer Ecosystem
Wondering how many offers you really need in your business? This blog takes you beyond the usual “value ladder” advice and helps you see your offers as an ecosystem instead of a random menu. You will learn the four common myths about how many offers you “should” have, what a healthy offer ecosystem actually is, and how to think about the mix of offers that truly fits your goals and lifestyle.
Money, Nervous Systems and Offers: How to Stop Stressing and Start Receiving
What actually happens to your offers when your money mindset and nervous system are in constant survival mode? In this conversation with money mindset coach and therapist Nichole Jones, we explore scarcity, wealth mindset, overgiving, and your capacity to receive, so you can sell aligned offers without burning out or abandoning yourself in the process.
AstroStrategic Marketing Forecast for 2026–27 with Sheri Moise
AstroStrategic Marketing Forecast for 2026 and 2027 with intuitive business astrologer Sheri Moise. In this episode and blog recap, we explore why 2026 is a dual personality year, what a wiser and more discerning buyer really needs from you, and how to align your offers, launches, and marketing timing so you are ready for the major shift that lands after August 2026.
The Mastermind Offer Model: How to Keep Clients for Three Years, Not Three Months (with Jay Fairbrother)
Curious if a mastermind for coaches actually fits how you work, or if it is just another trendy offer everyone is talking about? In this episode recap, I walk through my conversation with mastermind mentor Jay Fairbrother about what a true mastermind is, how it can become your long term revenue engine, and simple ways to decide if this model belongs in your offer ecosystem.
10 Simple Tweaks to Improve Your Offer (Without Burning It All Down)
Improving your offer does not have to mean burning it all down. In this article, Lori walks coaches and experts through 10 simple, high impact tweaks to improve your offer in 2026. From clarifying your promise to designing faster wins, smarter tiers, and more human support, you will learn how to refresh an existing offer so it feels aligned and sells with more ease.
Aha’s, TaDa’s, NoNo’s and Hell Yeses - Goodbye 2025 and Hello 2026!
In this raw year end reflection, I walk you through the Aha’s, TaDa’s, NoNo’s and Hell Yeses that helped me say goodbye to 2025 and consciously step into 2026. I share how I rebranded my podcast, claimed the offer strategy lane, rebuilt my systems, returned to therapy, and stopped over giving so I could finally receive. Use this as a framework to review your own year with more honesty and hope.
Mastering the Game of LinkedIn to Build a Personal Brand + Sell More Offers with Natasha Walstra
Discover how LinkedIn strategist Natasha Walstra rebuilt her business after maternity leave by returning to the simplest truth: relationships create results. This blog explores her journey from burnout to clarity, the mindset shifts that changed everything, and the soft-sell strategies that helped her sell out her offers with ease. A powerful read for coaches and service providers who want aligned visibility and human-centered growth.
The Missing Piece in Your Business Growth Plan
When your business growth feels stuck, it’s rarely just a marketing problem. More often, it’s your offers quietly holding you back. In this post, Lori shares ten signs that it’s time to revisit your offer strategy, how to know when you’re ready for deeper support, and what to ask before hiring an offer strategist. Clarity starts here.
Guest to Unforgettable: What Makes You Stand Out in a Podcast Interview
Standing out as a podcast guest isn’t about being everywhere — it’s about being aligned, intentional, and unforgettable. In this week’s blog, I sit down with podcast booking expert Noemi Beres to explore how to choose the right shows, deliver memorable conversations, and fully leverage each interview for visibility and growth. Perfect for coaches ready to elevate their authority through strategic podcast guesting.
Founder Reflection: Business Trends for 2026 — and My Honest Take on What Actually Matters
The coaching and online business landscape is evolving fast — and 2026 will reward clarity, alignment, and trust over trends. In this grounded report, Lori Young shares 10 key business trends to watch in 2026 and her honest take on what they mean for coaches, healers, and soul-led experts. A must-read for anyone planning an intentional, sustainable next chapter.
Leveraging Paid Workshops to Sell More Offers (and Even Test New Ones) with AnnMarie Rose
Discover how paid workshops can become your simplest, most effective sales strategy in 2025. In this conversation with business strategist AnnMarie Rose, we explore how two-hour workshops can replace heavy launches, attract ready-to-buy clients, and even validate new offers with ease. If you’re craving a simpler way to sell your genius—this one’s for you.
Membership Models for Coaches and Experts: How to Know If a Community Offer Is Right for You
Memberships and paid communities are everywhere in 2025—but are they right for your coaching business? In this post, Lori shares her personal experience inside two very different paid communities and what she learned about connection, capacity, and alignment. Discover the real ingredients behind sustainable memberships—and how to choose the offer model that truly fits your energy and business goals
Branding as Healing: Trusting Yourself in a Noisy Marketing World with Valeria Basso
What if branding wasn’t just about strategy—but about healing? In this conversation with brand strategist and healer Valeria Basso, we explore why your quirks are your edge, how to brand yourself without being boxed into a niche, and why imposter syndrome fades when you own your story. Discover how to align your marketing with who you truly are—and finally stand out in a crowded, cookie-cutter world.
Scale Smarter - Turn Your Expertise into an AI Powered Asset with Mallika Malhotra
Scaling your expertise doesn’t mean adding more to your plate — it means packaging your brilliance into assets that work for you. In this guest collaboration, Lori Young and brand strategist Mallika Malhotra dive into how frameworks become the foundation for AI-powered tools, like Mallika’s Brand Force™ and Lori’s OfferMojo™ Squad. Learn how to scale smarter, amplify your impact, and future-proof your business with clarity and innovation.