All Blog Posts
7 Obstacles to Growing Your Life Coaching Business (with Strategies to Overcome)
You became a life coach because you wanted to create transformation for people and make a difference in this world. And somewhere along the way of growing your life coaching business, you hit a wall. Growth became challenging and thoughts of giving up plagued your mind. In this article, I am going to outline the seven obstacles (along with strategies to overcome) you will incur while trying to grow your life coaching business.
10 Marketing Lessons I Learned This Year
Gotta love life and business! It’s always standing ready to deliver lessons, whether you want to learn them or not. At the end of every year, it’s always a time of reflection for me, as I look back on what the year has taught me. And since I spend the majority of my working hours immersed in the marketing world, it made sense that I would share with you the 10 marketing lessons I learned this year. Chances are you’ve learned some of these lessons as well, or at the very least, it will enlighten you to heed these lessons in the new year.
Your Website Design Checklist
With a proper process and a list of steps to do, you can have the results you want without feeling stuck and mired in muck. To help you with that, we’ve decided to give you your very own website design checklist to follow BEFORE you start designing your website.
Why You Should Start a LinkedIn Newsletter
Do you have a presence on LinkedIn? Are your prospects hanging out on LinkedIn? If you answered yes to these questions, then you need to start a LinkedIn newsletter. Here's why.
Creating Your Start/Stop Marketing List
Most of our clients come to us after a brief struggle with the continuously evolving landscape of digital marketing – unable to keep up with the new strategies, apps, and ever-changing trends that seem to pop up out of nowhere. But there are a few things that never change. And that’s what this start/stop marketing list is all about.
10 Signs You’re Ready for a Website Redesign
On a Mission Brands just completed a website redesign a few months ago. And we are currently handling two website redesign projects for clients. Each website project has very different goals and rationale for making the changes. Your website is the foundation of your business and it shouldn’t be treated as an afterthought. So if you’re asking yourself if it’s time for you to do a website redesign, here are 10 signs you might be ready.
A Simple Social Media Strategy that’s Doable
Facebook. Instagram. LinkedIn. Twitter. YouTube. Pinterest. TikTok. Blogs. Email newsletters. It’s exhausting, trying to keep up, isn’t it? With so many choices, how do you implement a simple strategy that works? Let’s work through what you need to consider when designing your social media plan.
How to Write a Blog to Increase Traffic
Blog posts drive traffic to your website and landing pages, and get eyeballs on your offer or services. Blog posts give Google a reason to point people to your site AND they give these people a reason to continue returning to your site once they’ve found it. So it's natural to want to increase traffic to blogs. And for that, you need to know how to write a blog to increase traffic.
7 Types of LinkedIn Content that Gets Engagement
You have been posting and engaging on LinkedIn for a while but are not seeing the results you want. Or perhaps you’re new on LinkedIn and want a highly engaged following. Maybe all the changes and new functionality LinkedIn has put forth has left you scratching your head about what type of LinkedIn content actually works. We got you.
5 Sleazy Marketing Tactics You Should Never Use
Ugh. Grrrrr. Seriously?! Stop! Delete. What a waste of my time! These are just some of the common reactions we all have when we encounter sleazy marketing tactics. You’ve been a victim. I’ve been a victim. Yet these marketing tactics are still being used over and over again. It makes you wonder. Do these actually work? In some cases, they might, but is it really worth it to risk your reputation? Here is a recap of 5 tactics to avoid and what you can do instead.
Your Quick Guide to a Great Website
Would you rather shop from a place that is clean, welcoming, and organized or from a place where everything is gathered in dusty heaps and you have to dig through it to get what you need? It’s the same with your website. Here's what you need for a great website.
10 Design Tricks to Make Your Landing Pages Pop
A landing page is a single webpage created with 'one' specific purpose in mind. In this case, housing your freebies and selling your offers. A great landing page should make your customers want to read further and stay on the page. For that, it’s important to make your landing pages ‘pop’.
(Marketing) Hooks Catch Fish
So how do you stand out from the crowd and grab your audience’s attention in this 1-second world we live in? Hooks. Specifically, marketing hooks. It is a phrase that grabs attention, makes someone stop and decide if they are still interested. If they are, they keep reading, or consider buying. If they aren’t, they move on. Don't let that happen to you.
Kajabi Rebrand: Spiritual and Intuitive Development Coach
Congratulations to Colleen St. Michaels on her new Kajabi rebrand. What an exciting project for us to work on. The result: A new brand that will attract our client's new ideal clients. Bonus result: A proud and confident client!
Boost Your Sales with a Tripwire Funnel
What’s better than converting a brand new prospect into a customer? Selling to an existing customer! Selling to an existing customer is 60 to 70 percent higher than selling to new leads. The best way to do that…use a Tripwire Funnel!
Overcome the Blocks to Writing Content and Copy
Have you ever felt challenged by writing content or copy for your business? You stare at the screen with a blank mind. You busy yourself with everything but writing content or copy. You promise yourself you will get to it tomorrow, but tomorrow comes and goes. All too common, there are very specific solutions to overcoming the writer's block that seems to plague us all.
The Power of Email List Building
If you’ve been in business for a while, you may have heard that building an email list is the best way to market your offer online. Research shows that 40% of marketers consider email marketing vital to their success. Most businesses have been using email lists to boost their sales, introduce their brand, or attract people to their biz. But what exactly is email list building? And how DO you build your email list? Read on and find out.
Is Pinterest Right For Your Business?
With so many social media platforms to choose from, it’s challenging to pick the ones that would benefit your business the most. With 444 million Pinterest users, 40% of them earning more than $75,000, it’s logical to wonder if Pinterest is right for your business. Let's dive in and find out.
Lessons from Black Leaders on Staying True to Your Passion and Purpose
This black history month I’d like to give homage to some of the greats who’ve inspired me to do more..be more..push the boundaries. Both, in my life and business. From Maya Angelou to Michelle Obama, let’s see what these greats have to say when it comes to staying true to our passion and purpose in life.
The 1st Funnel to Build for Your Online Business
There are many types of funnel that are used for various reasons. But today, I want to talk with you about the very first funnel you should build for your coaching business. The 1st funnel is your lead builder funnel. You can kind of liken your lead builder funnel to your prospecting funnel. This is the funnel that builds a list of prospects that could eventually become clients. Is this funnel built in your business?